Design Guide | Costal Blues
A fresh take on decorating with blue across pattern, texture, and tone
As the British weather begins to hint at summer, we’re feeling especially drawn to a palette inspired by open skies and coastal landscapes. Blue, in all its variations, brings a sense of ease and clarity to interiors — from the softness of pale cloud to the depth of indigo.
Decorating with blue can instantly refresh a space, bringing a sense of calm, brightness or drama depending on the shade and context. Whether used as an accent through soft furnishings or layered boldly across walls, textiles and upholstery, blue offers a timeless, versatile foundation for any scheme.
Imogen Heath - Costal Blue Colour Story
A Colour for Every Mood
The beauty of blue lies in its ability to shift with the light and the surrounding palette. It feels at home in bright, breezy interiors, but it can also ground a space when paired with darker, more muted tones. For a tonal look, layer sky, denim and marine shades across pattern and texture. Or introduce a complementary colour to add warmth and contrast — we particularly love the pairing of coral and sky blue for a contemporary, joyful feel.
Blue in the Collection
Blue has long been a favourite in the studio. You’ll find it throughout our collections in carefully developed shades and tones. From the softness of Heather in Cloud to the richness of Aria in Indigo, each design has been created to work across a range of moods and interior styles.
Other favourites include:
Halle Mini in Sky, a subtle geometric that brings structure without feeling heavy
Evergreen in Indigo, a botanical print reimagined in inky blue tones
Dorothy in Prussian, a complimentary dot design.
Anni Stripe in Indigo, hand-painted and full of character with beautifully balanced repetition
Every fabric is designed to mix and layer, giving you the freedom to create schemes that feel both cohesive and expressive.
Bringing Blue into the Home
Blue is a natural choice for soft furnishings such as cushions, curtains or an upholstered bench. But it also works beautifully in more unexpected places. Try a patterned blue fabric on a hallway chair, a statement headboard in a rich tone, or add a subtle link between rooms with blue piping or trims.
Whether you're decorating a coastal retreat or bringing that sense of openness into a city home, blue remains a colour that feels elegant, enduring and joyful.
Costal Blues
Explore the fabric collection or get in touch to speak to our team about samples or styling ideas.